Running a successful law practice – whether you’re a solo practitioner or a firm with multiple partners – requires business development and firm management using new technology tools that increase your productivity, revenues, and client services.

Business development strategies, technology, outsourcing and virtual marketing should be practiced daily in today’s law practice.  Forward-thinking attorneys have already adopted these strategies and are managing cost-effective, efficient, client-focused law practices. 

True, the attorneys who manage their law practice this way are currently ahead of the curve, but it will not remain that way for long.  Right now, you have the opportunity to incorporate some or all of these strategies into your law practice; giving you the opportunity to rapidly distinguish your firm from the many other law firms in business.  Wait too long – and that opportunity will pass you by.

Key Strategies to Build Into Your Law Practice

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Practicing law requires a strategic action plan

Competition is fierce in today’s marketplace.  It’s no longer enough to hang out your shingle and practice law. Today, you need an action plan that identifies how you will market your services and keep you in front of clients, prospects and referral sources.

Software technology solutions are an affordable and proactive means to track statues of limitations, closing dates, conflicts of interest and billable hours. This means you never miss a court date; clients are billed in a timely manner, increasing your cash flow and profitability – saving you the expense of office staff, unbillable hours and irate clients.

Email broadcasts enable you to stay in touch with clients, prospects and referral sources proactively and consistently.  This ongoing communications gives you the opportunity to educate your audience about the full breadth of your law services in a professional manner.

Social networking is here to stay.  LinkedIn, Facebook, Twitter, Webinars and Web conferencing are not just for techies any more.  They are the business tools of today and are a great way to source clients, showcase your professional expertise and build a solid, professional reputation that results in business.

Outsourcing strategies empower you to offer full services to clients without the expense of overhead and staff. Legal research, records retrieval, specialty paralegal services and file evaluations are just some of the outsourcing solutions now available.

Learn to Work Virtually. With free conference call capabilities and web-based webinar solutions – you can now conduct meetings with clients and share documents with other attorneys – increasing your productivity and billable hours without having to leave the office, or, require people to travel to you.

All of these solutions translate into increased services, greater profitability & lower costs for your law practice.  You don’t need to incorporate them all at once. You just need to start.