English Language: The Culture Destroyer

Globalisation has brought with it the widespread use of the English language and western business methods in many parts of the world. Therefore, the necessity for business people to become proficient in intercultural communication skills has diminished.

The increase in demand for goods and services in the western world has expanded world wide, this globalisation has helped less developed nations economies expand but has also influenced many different cultures negatively, diminished the intercultural communication skills required to understand different cultures. The need for business people, who desire goods from a different part of the world, to understand and identify with another culture has weakened due to the widespread use of the English language and the western worlds business values. Simpler cultures are now more complex and care less about helping each other and more about how the can gain hard cash from over seas trading even if it involves the destruction of the environment. The expansion of the western world has severely affected the needs for over seas business people to become proficient in intercultural communication skills. One of the main courses of business people to lack in intercultural communication skills is increasing advances in communication technology.

Most business people in today’s society involved with overseas trading use a telephone or the internet to conduct most of there business. These communication creations by the western world have been spread world wide, this has lead to a less personal way of interaction. Users of a telephone or the internet can be who ever they want and have access to communicate with almost whoever they want. Lievrouw and Finns communications systems model, although not including the internet, demonstrates the involvement and control senders and receives of information have in a conversation using different communication techniques. The model shows that by communicating over the phone (or internet) the involvement and control of the conversion is moderately lower than face to face interaction, which would typically occur before western world technology advances. By globalisation occurring many cultures adopted more advanced methods communication, the telephone and internet prevent business people from visiting different cultures and understanding the different communication skills throughout the world. Globalisation and the wide spread use of the English language has also resulted in many cultures abandoning a lot of there original values and adopting the western worlds business views.

The typically believed western business values are concerned with money and how to make more. This value although having some minor positive effects, such as strong economy and high living standards, is predominantly seen as a negative value and has lead to changes in many different cultures. Before globalisation each culture would have a set of different values and a unique way of communicating with one another. Today however, because of the western worlds influence, different countries are adopting the English language and the western business methods. “This western ideal has lead to the destruction of environments in many third worlds”, this quote from the paper Whose business values?: Some Asian and Cross-cultural Perspectives demonstrates the effects of the English language and western values being adopted around the world. Before the influences of globalisation throughout the world, different cultures would have a different customs to survive through communication; however because of globalisation many of these customers have been removed. The wide spread use of the English language is a main cause of the lack of intercultural communication skills required by business people and does severely influence different cultures around the world.

Throughout the world the English language is becoming more and more will nonne and used, English is the language of the world market. By adopting the English language different countries around the world find it easier to trade on a global scale because of the lack of communication skills required to do so. By understanding the English language countries can use the “Negotiation process” to obtain desired goods without using to much time and without causing conflict between two cultures. “[W]ays of controlling the world market with the English language”, this passage, from the article The global spread of English is a seismic event in man’s history by Matthew Parris, demonstrates that with the wide spread use of the English language the western business people have been given a lot more control in the global market. Nations around the world are being forced to adopted the English language if the wish to stay competitive in the world market, this has lead to diminished intercultural communication skills between business people and different cultures. The English language has been the main cause of cultural changes throughout the world, this has lead to business people conducting faster, less personal business, without having to learn other cultures different communication skills.

Each nation around the world has a different culture and a unique way of communicating with one another, the introduction of the English language and western business methods has severely affects these cultures and there way of life. Before the western worlds desire for more intercultural goods and services from different parts of the world, most cultures took care of themselves with a set of values or way of life. However with globalisation came more opportunities to avoided poverty and create a higher standard of living by cross cultural trading, this lead to the wide spread use of the English language and many cultural changes around the world. “[T]his factor has result in many cultures adopting a new way of life”, this quote is portraying how with the introduction of western business methods around the world many different cultures are forfeiting some of the old values, such as importance of family and your fellow man, and adopting new ones supporting intercultural trading.

As long as globalisation continues the wide spread use of a particular language will spread throughout different cultures, making it easier for business people to conduct business without the need to become proficient in intercultural communication skills. The western worlds business desires are resulting in the wide spread use of the English language and are altering many different cultures around the world. Business people around the world are finding it easier to sell and purchase goods around the world because of one similar language and advances in communication technology this has resulted in the need for many business people to not understand and learn how to communicate with different cultures.