Various Methods of Advertising and Their Effectiveness

Various Methods of Advertising and Their Effectiveness

Buy me, see me, look at me…

Ahava: Israel’s Best Kept Secret

Ahava: Israel’s Best Kept Secret

Mothers shell out thousands of dollars whenever their daughters go to Israel. Want to know why? It’s Ahava.

Online Stock Broker: How to Find the Best Online Stock Broker

Online Stock Broker: How to Find the Best Online Stock Broker

What to look for in an online broker.

Leadership and Character Defined in Personal Mission and Vision Statements

Leadership and Character Defined in Personal Mission and Vision Statements

It is clear that the mission and vision will help guide important decisions every day and if it is a product, service or institution. It is also important that most of these statements reflect the character of the person.

Tips for Implementing or Expanding a Salon Education Program

Tips for Implementing or Expanding a Salon Education Program

The following guidelines provide a basis for implementing a salon education program. Each step is crucial in creating a stylist that is willing to portray the company’s culture you have developed over the years.

Making Make Up Profitable

Making Make Up Profitable

Often times Salon & Day Spa owners feel they must carry a color line. Too often though they fail to bring in dollars by not having a strategy to fit the needs of their business and their customer. Developing a plan can move their “color” numbers to the winner’s circle.

The Top Five Traits of a Successful Cosmetology Student

The Top Five Traits of a Successful Cosmetology Student

This $60 billion industry is graduating new cosmetology professionals every month. Here are some of the important traits they will need to succeed in this profession.

Beauticians Don’t Sell Beauty

Beauticians Don’t Sell Beauty

If you think beauty shops are about becoming more beautiful, then you are missing the point. Learn how to market your salon with the right attitude.