Ford Recall Hits 4.5 Million

Ford Recall Hits 4.5 Million

Ford had to recall 4.5 million vehicles.

Ford Recall Hits 4.5 Million

Ford Recall Hits 4.5 Million

Ford had to recall 4.5 million vehicles.

Get This Awful Tune Out of My Head!

Get This Awful Tune Out of My Head!

The subliminal advertisements companies use in order to sponsor their product through our ears and the effect advertisement jingles have on our everyday life.

As GM and Ford Cars Go Green the Economy May Collapse

As GM and Ford Cars Go Green the Economy May Collapse

With the rush to go green the government must decide if they will allow the gas prices to reach the $4 to $5 magic mark that will encourage more interest in the green cars the government is endorsing.

The Evolution of Marketing

The Evolution of Marketing

A quick look at the evolution that marketing has seen over the course of the past 100 years, as well as the introduction of the concept of CRM.

Porsche Boxster

Porsche Boxster

Porsche is an organization associated with quality and performance. This reputation has been built not only by the actual product Porsche builds (the Porsche 911 and the Porsche Boxster), but also by the image its marketing has created.

Five Bad Habits the Big Three Need to Dump

Five Bad Habits the Big Three Need to Dump

With restructuring deadlines approaching, Detroit must step up or close down for good.

Little Man in the Big Market

Little Man in the Big Market

It could be the right time for people who shied away from the stock market to get their feet wet – i.e. not much money, not much risk.

An Analysis of the US Car Industry

An Analysis of the US Car Industry

This looks at the big three automakers and discusses how their collective problems have evolved. It also considers problems in the visions of the companies.

To Bail Our or Not to Bail Out: the Saga of the US Auto Industry

To Bail Our or Not to Bail Out: the Saga of the US Auto Industry

This article discusses the proposed $25 Billion dollar bailout of the Big three automakers.