The Comparison of Two Advertisements

The Comparison of Two Advertisements

Looking at two PGL adventure camp advertisements I compared and contrasted their effectiveness and well as the devices used.

The Double Parallel Brochure

The Double Parallel Brochure

Presentation is everything when it comes to brochures. Sometimes it happens that a brochure is read in one specific order but also has to be able to work in a general layout. That’s why it is important to choose the right style brochure for the proper type of information you are presenting.

How to Properly Arrange Text on Your Brochures

How to Properly Arrange Text on Your Brochures

The way you arrange your text on a brochure is a style element all on its own. You probably think of where the photos and graphics go, and then figure the text can just fill in the gaps. But you can get creative with the way you arrange text on your printed brochures (as well as other marketing materials) in a way that will support better readability.

The Z-fold Tri-fold Brochure

The Z-fold Tri-fold Brochure

Information about layout and how this type of brochure is looked at as well as sizing.

Planning Your Coffee Shop Menu

Planning Your Coffee Shop Menu

How do you make sure that your customers will know what you have? How do you ensure that the items that catch their eyes the most are the ones that will bring you the most revenue?

The simple answer is a well-designed menu.